The Advertising Club, an industry body of advertising, marketing and media services, Friday announced Partha Sinha, President, Response, Bennett, Coleman & Co. Ltd., has been elected the organisation’s president.

It also announced the managing committee for the year 2021-2022 at its 67th annual general meeting, a statement from the organization said.

Speaking about the appointment, Sinha said, “It’s an honour to be able to serve as the President of The Advertising Club. We have a very powerful management team this year and we want to do some meaningful engagement with the advertising, media and marketing community.”

He added: “Last 16 months have been really difficult for the fraternity and we would like to ensure that we work closely with everyone to get some of the mojo back. Our primary focus will remain excellence. We will celebrate excellence, train people to create excellence and create forums where people can exchange thoughts and ideas around excellence.”

The office bearers of The Advertising Club for 2021-2022, elected unopposed, apart from Sinha, are: Rana Barua, vice president; Shashi Sinha, secretary; Mitrajit Bhattacharya, joint secretary and Dr. Bhaskar Das, treasurer.

Managing Committee members include industry leaders like Punitha Arumugam, Vikram Sakhuja, Ajay Kakar, Debabrata Mukherjee, Rahul Johri, Aditya Swamy and Pradeep Dwivedi

Raj Nayak, Sonia Huria and Sidharth Rao, as industry professionals , were co-opted in the managing committee.

The Advertising Club also named some industry leaders who would continue to bring value through their expertise and deep understanding of their respective industry segments.

These include Avinash Pant, Kartik Sharma, Ajay Chandwani, Sapangeet Rajwant, Namrata Tata, Rathi Gangappa, Sabbas Joseph,

Sanjay Adesara, Vikas Khanchandani and Malcolm Raphael.

Partho Dasgupta, former CEO of BARC India, will continue as a member of the managing committee as the immediate past president for the ensuing year.

Founded in 1954, The Advertising Club is a 67-year-old industry body that provides a dynamic platform for professionals from the advertising, marketing, media, research and communication fraternity to gain from each other’s experience.

The mission of the Club is to create forums and events to help its members improve their professional competencies, thereby raising the standards of Indian advertising.

It is the organizer of some of the pre-eminent events of the industry like the ABBYs, EFFIEs, EMVIEs, MARQUEES, D-CODE: Digital Review, Ad Review, Media Review, M.Ad Quiz, Vice & Versa and Young Achievers Awards.

The Advertising Club, along with the AAAI, jointly conducts the biggest advertising festival in the country called the Goafest.