ott - Indian Broadcasting World

‘Dhurandhar’, ‘Maa Behen’ draw over 9mn OTT viewers on Day1: Chrome COTT

Two very different films released on OTT platforms on June 4 have collectively attracted over 9 million viewers within their first 24 hours, highlighting the growing diversity of audience preferences across streaming services. According to a Chrome COTT press release, ‘Dhurandhar: The Revenge’ on

BULLET enters sports microdrama space with ‘Kit Boy to Cricket King’

BULLET has expanded its content portfolio by venturing into the sports genre with the launch of ‘Kit Boy to Cricket King’, which is being positioned as Kannada’s first sports microdrama series. Starring Varun Aradhya, Tejus Gowda and Abhijhna Vishwanath, the series combines the excitement of cricket with an emotional story of ambition, ...

Zee promotes Jit Sengupta to VP– Central Marketing & Creative Services

Zee Entertainment Enterprises has elevated Jit Sengupta to the position of Vice President – Central Marketing & Creative Services, expanding his leadership responsibilities across several key business verticals within the media company. Sengupta announced the development through an update on LinkedIn. In his new role, Sengupta will overse...

Sony Sports secures b’cast rights for India a tri-nation series 2026

Sony Pictures Networks India (SPN) has strengthened its cricket portfolio by acquiring the exclusive television and digital rights for the upcoming India A Tri-Nation Series featuring India A, Sri Lanka A and Afghanistan A. The tournament is scheduled to be held in Sri Lanka from June 9 to June 21, 2026. According to a Sony Pictures Networks ...

Prime Video sets July 31 premiere for ‘Batman: Caped Crusader’ S2

Prime Video has officially announced the return of its critically acclaimed animated noir series ‘Batman: Caped Crusader’, with all ten episodes of the second season set to premiere globally on July 31. Alongside the release date, the streaming platform also unveiled first-look images, offering fans a glimpse in...

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!