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By Karan Taurani /Elara Caps Win win for BCCI; premiums in line with expectations IPL media rights have fetched INR 484bn, which is largely in line with our estimate of INR 500bn; this is driven by 30%/70% premium on TV/digital base price, which too was in line. In terms of split, 49% of media rig...
The 12th season of the adventure and stunt-based reality show ‘Khatron Ke Khiladi’ will start airing on Colors channel from July 2. The television channel shared the premiere date of its popular show on Twitter. "Khatron ka vaar hoga iss baar non-stop! Dekhiye #KhatronKeKhiladi, 2nd July se, har Sat au...
Sameer Nair-helmed Applause Entertainment, which has a stellar reputation for adapting shows for the Indian audiences, pushed hard to negotiate a deal with the makers of ‘Fauda’, an Israeli show that was a global hit, including in India, with its three seasons.
It has now come to lig...
Attracting astronomical bids that eventually translated into mind-boggling revenue of Rs 48,390 crore for a five year period through IPL's media rights has not surprised BCCI secretary Jay Shah, who asserted that cricket's most talked about T20 league has potential to deliver way more.
The Indian cricket board BCCI on Tuesday reaffirmed its status as a cricketing behemoth by securing one of the biggest broadcast deals in the history of the sport, fetching an eye-popping Rs. 48,390 crore (USD 6.2 billion) through IPL media rights for a five-year period, starting 2023.
India TV has elevated Amit Sinha as president of strategy and research. He has been associated with the company since January 2021. Sinha updated his LinkedIn profile. Sinha has 17 years of experience in providing insight-led (quantitative and qualitative) inputs that have informed brands, content, promo communications, marketing, scheduling,...
