The All-India Digital Cable Federation (AIDCF), the apex body representing digital cable television operators, has announced the appointment of S.N. Sharma, CEO of DEN Networks Limited, as its new President. Sharma succeeds Peeush Mahajan, CEO of Fastway Transmission Private Limited, who stepped down due to personal reasons.

Sharma had been serving as the Acting President of AIDCF since May 2024, efficiently overseeing the Federation’s activities during Mahajan’s absence. His leadership during this transitional period was pivotal in maintaining the Federation’s strategic momentum.

Expressing his gratitude, S.N. Sharma stated, “I extend my heartfelt thanks to Peeush Mahajan for his remarkable tenure, during which he spearheaded several key policy changes that greatly benefitted the cable TV industry. I am deeply grateful to the AIDCF members for their trust and support. As President, I am committed to advancing the Federation’s initiatives, addressing emerging challenges, and driving sustainable growth across the industry.”

The AIDCF under Sharma’s leadership aims to continue its mission of fostering innovation, addressing stakeholder concerns, and ensuring sustainable growth within the digital cable television sector.

S.N. Sharma is the CEO of DEN Networks and holds an engineering degree from NIT and an MBA from Kurukshetra University. With over 30 years of experience, Sharma has worked with prominent organizations such as Westinghouse Electric Corporation (USA), Birla Kent-Taylor, IndusInd Media, Hathway, and Reliance Jio. He is a seasoned business leader with expertise in project management, sales, marketing, strategy, operations, and P&L management, making him a veteran in the Cable TV industry.

Aavishkar Media Group extends its heartfelt congratulations to S.N. Sharma on this significant achievement and wishes him continued success in his role as President of AIDCF.