93.5 RED FM, one of India’s leading private radio and entertainment network, has kick-started its T20 world cup campaign ‘Totka Chalao, India ko Jeetao’.

Capturing the passion and craze of fans, RED FM will celebrate the ‘totkas’ and will have RJ’s follow some of these tricks shared by listeners as part of the campaign, ANI reported from New Delhi.

Witness the best of entertainment with ‘Nand Kishore Bairagi’ aka RJ Kisna taking a spin on the ‘totkas’ in his unique style.

The campaign will also have Bauaa aka RJ Raunac calling up the opponent team as part of his prank calls series. Keeping the passion of the World Cup alive, RED FM will also launch the anthem, ‘Totka Wala Gana’ capturing the craze of cricket fans across the country.

Speaking on the campaign, Nisha Narayanan, Director & COO, RED FM, and Magic FM, said, “Cricket generates a kind of excitement that cuts across all sections of the society in India. Fans have been eagerly waiting for the mega tournament to start after the Covid-19 pandemic put a stop to all sporting activities.”

“There’s no denying that luck and superstitions go hand in hand with a cricket fan and this year we are bringing some of those practices the fans have subconsciously picked up over the years and now cannot let go.”

“Our campaign, ‘Totka Chalao, India ko Jeetao’ will highlight some of the crazy ‘totkas’ that cricket fans follow across the country. We hope that you will share your favorite ‘totkas’ with us and cheer for team India with RED FM,” Nisha added.

The campaign will be rolled out in 40 key markets across the country with non-stop entertainment for all cricket lovers.