Radio City has announced the successful completion of Reelstars Season 2, its digital-first talent hunt that champions creativity and self-expression through short-form content. The contest witnessed overwhelming participation, with thousands of entries pouring in from across the country.

Emerging as the standout winner of the season, Khushi Sachin Gadekar was crowned champion and awarded a cash prize of Rs.1 lakh.

This edition showcased an eclectic mix of genres and formats. Dance Reels led the way with 30percent of total entries, while Lip Sync performances contributed 27%, engaging viewers with energy and expression. Funny skits added humour, Reels with a Cause highlighted powerful social messaging, and the Rap category demonstrated sharp lyrical talent.

Sentiment analysis of #RadioCityReelstars revealed Joy and Love as the most prominent emotions across submissions, underscoring the campaign’s appeal to audiences nationwide.

The talent hunt drew momentum through a mix of online engagement, influencer amplification, and on-air promotions. Prominent Radio City RJs across multiple cities, including RJ SIA, drove participation, while previous season winners shared their journeys to inspire contestants.
The finale, live-streamed on Radio City’s YouTube channel and official website, attracted millions of views, while the overall campaign registered a 45% increase in participation compared to Season 1.
Key campaign highlights:
110K unique visitors recorded on Radio City’s website.
74.6 million social media reach, with widespread influencer-led buzz.
Substantial growth in popularity across categories, reaffirming Radio City’s strong digital connect.

Commenting on the success, Anurita Patel, EVP and National Programming Director, Radio City, said, “Reelstars Season 2 has proven that talent knows no boundaries, and the numbers speak for themselves. The grand finale garnered millions of views, and the season’s popularity surged by 45% over Season 1. We are confident that the upcoming edition will further amplify its reach.”

With its blend of creativity, digital engagement, and community-building, Reelstars has firmly positioned itself as a benchmark platform for emerging creators across India.