Meta expands AI image generation for ads
Custom Image
Go Back
2 weeks ago 06:00:34am Television

Meta expands AI image generation for ads

New Delhi, 09-May-2024, By IBW Team

Meta expands AI image generation for ads

Meta Platforms, the parent company of Facebook and Instagram, said on Tuesday it was expanding its suite of generative AI ads products to offer tools that can automatically create variations of images and overlay text atop them.

The tool will launch in test form without the watermarks the social media company is applying to all images generated by its user-facing Meta AI assistant, which it has touted as a key safety feature, Reuters reported.

John Hegeman, Meta’s head of monetization, said the company was still working through how labeling would work for ads and would share guidelines by the time the tool rolls out globally, likely around the end of this year.

The announcement comes as Meta is pumping billions of dollars into building and supporting its generative AI models, while trying to convince advertisers they can get more bang for their buck by automating the work involved in creative aspects of their campaigns.

Fellow digital ads giant Google announced a similar expansion of AI ads tools in February. Google said ads created using its tools would be labeled using the SynthID watermarking technology developed by its AI research lab, DeepMind.

Leave a Reply

Your email address will not be published. Required fields are marked *

Related Posts

Our Events

  • img
    SatCab Symposium

    SatCab symposium organized by Aavishkar Media Group is an annual event. It's a well-informed event where we have a panel discussion on the current affairs and future forecasting on our industry.

  • img
    Ratna Awards

    BCS Ratna Award organized by Aavishkar Media Group is an annual event. In this award function, a community of our industry is honored by receiving the award for the contribution of their work.

  • img
    Chetna Yatra

    Chetna Yatra organized by Aavishkar Media Group is an annual event. Held by Dr. AK Rastogi, Chairman of Aavishkar Media Group. Pilgrimage India in his car for connecting the people of our industry.

  • img
    Imaan India Sammaan

    Imaan India Samman is an event mobilized by Aavishkar Media Group, which was launched in 2012. Giving the award to the NGOs for giving their contribution to society.

Youtube Videos