For the Critics’ Choice Awards, Motion Content Group, GroupM’s global content investment and rights management company, collaborated with Zee Media Network.

On April 14, 2023, citizens across the country witnessed the grand celebrations of their favorite actor, actress, screenwriter, etc. via the Zee Media Network channels (linear & digital).

Zee News, Zee UP UK, Zee Rajasthan, Zee MPCG [Madhya Pradesh Chhattisgarh], Zee 24 Kalak, Zee 24 Ghanta, Zee Bihar Jharkhand, Zee 24 Taas, Zee Hindustan, Zee DNH [Delhi -NCR Haryana], and Zee Salaam broadcast the ceremony.

In addition, the event was broadcast on Zee News’ YouTube Channel Live and Meta Pages. The event recognized the agnostic work of the Indian Entertainment Industry while maintaining the highest level of integrity and evaluated cinematic work that stood out in its storytelling.

While ‘Rocket Boys’ star Jim Sarbh, Qala actor Babil Khan, Tillotama Shome, and Rajkummar Rao walked the red carpet, this grand ceremony was also graced by some of the popular B-Town celebrities from the Indian film and television industry.

Abhay Ojha, CBO, Zee Media Corporation Limited, said, “Indian Cinema has been one of the most influential sources of information, entertainment, education, etc. As we enter the 110th year of Indian Cinema, we are thrilled to telecast and allow ZEE Media viewers to witness the glorious achievements of their favourite stars on camera across Zee Media channels”.

Anindya Khare, Marketing Head of Zee Media Corporation Limited, said, “We have successfully been able to capture the glorious moments of the CCA Awards 2023 celebrations for fans spread across the nation. The program packaging across digital and linear channels of Zee Media Network, has also encouraged stakeholders to boost brand visibility, thus enabling a larger revenue-generating opportunity.”