After nearly a decade of shaping stories and steering a creative vision, Sameer Nair has bid an emotional farewell to Applause Entertainment, marking the end of a significant chapter in his professional journey. In a heartfelt LinkedIn note, Nair reflected on “close to 9 years” since setting up Applause 2.0, calling it the right moment “to pursue a new challenge.”
At the center of his message was deep gratitude for Kumar Mangalam Birla, promoter of the Aditya Birla Group of companies, whom he thanked for the opportunity and mentorship. “It has been an honour to work with you through this journey,” Nair wrote, describing Birla as “an inspirational boss” and “a great patron of the arts.” The acknowledgment underscored the collaborative spirit that defined his tenure.
Nair’s farewell was equally a tribute to the team he built and led — one he described as “incredibly talented,” working in tandem with “terrific creative, business, platform and media partners, Indian and international.”
Together, he noted, they created “an amazing body of work… through tough times and good,” highlighting the resilience and ambition that fuelled Applause’s evolution.
In personal conversations, Nair often described Applause Entertainment as being inspired (or that’s what he saw in Applause) by boutique production house Amblin Entertainment, founded by Steven Spielberg, Kathleen Kennedy and Frank Marshall in the early 1980s, which was unique for defining the ‘blockbuster’ era with a distinctive mix of high-concept nostalgia, emotional storytelling, and cutting-edge effects.
It combined, as described on the Amblin About page, a family-friendly, magical aesthetic with masterful, innovative filmmaking. The heartfelt adventure that Amblin was, reflected in productions like ‘E.T. the Extra-Terrestrial’, ‘Back to the Future’ and ‘Gremlins’. Something that was very evident in Applause’s approach under Nair.
Though most the shows and films produced by Applause struck a chord with viewers somewhere, some of the standout shows included ‘Scam 1992: The Harshad Mehta Story’ and its several seasons, BBC show’s Indian adaptation of several seasons in‘Criminal Justice’, the Indian remakes of Israeli global hits ‘Fauda’ and ‘Hostage’ into ‘Tanaav’ and ‘Hostage’, respectively, Ajay Devgn-starrer ‘Rudra: The Edge of Darkness’ that was the official remake of British crime drama ‘Luther’, ‘City of Dreams’ and films like ‘Zwigato’ and ‘Por Thozhil’.
Looking back, Nair painted a nostalgic picture of the Applause journey: “early start-up energy, our first shows, the unique hub & spoke business model,” along with the inevitable “ups and downs across a diverse slate of series & movies.” Beyond the milestones, it was the relationships that stood out most — “fantastic friends, both in our team and in all our partners.”
Even in departure, his words carried the enthusiasm of a lifelong advocate. Calling himself Applause’s “biggest cheerleader,” Nair expressed hope that the company would “grow stronger, keeping our creative fires burning bright and maintaining our exceptional standard of quality.” It was both a blessing and a baton pass.
Closing on a note of warmth and gratitude, Nair thanked “Teams, Partners, Well-wishers and Audiences…for the talent, hard work, praise, critique and the applause,” before signing off simply: “All best wishes… always! Au Revoir!”
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