ABP Network on Thursday announced promotions within its sales leadership team imparting additional responsibilities to its leaders in order to keep up with the ever-evolving dynamics of the market and foster innovation within the organisation.

Amitosh Pal has been elevated to National Sales Head, ABP Ananda. Alongside driving sales for the Bengali channel, he will continue to assume the role of Regional Director, East Zone. Parul Kamra has been elevated to National Sales Head, ABP Ganga. She will continue to assume the role of Regional Director, North Zone, while driving sales for ABP Ganga. Rakesh Kumar has been elevated to National Sales Head, Government, ABP Network. In his new role, he will be responsible for all government-related business across broadcast and digital verticals.  Amit Kumar Singh, who currently handles Digital Sales, Government, will report to him.

According to a company statement, all three members within the sales leadership team will continue to report to  Munish Atrey, who will further report to  Mona Jain, Chief Revenue Officer, ABP Network. A veteran media professional, Jain comes with a proven track record of nearly 30 years in media marketing and promotions. She has made valuable contributions to the organisation since she joined in 2019.

This reflects ABP Network’s unwavering commitment towards the evolution of the organisation as well as its employees. The network has affirmed that while overcoming the initial uncertainty and tumultuousness of the COVID-19 crisis, the company has successfully maintained business continuity, the statement added.

Commenting on the announcements,  Mona Jain said, “2020-21 was full of unpredictability and insurmountable challenges as far as business goes. But despite all the odds, ABP Network’s sales leadership team performed and delivered targets consistently. The team has been instrumental in driving steady growth for the network. The team’s strong capabilities, coupled with dedication to help the organisation reach its business and financial goals, led to this well-earned promotion. We are confident that ABP Network will continue to grow many folds in the near future.”