Goafest 2026 is witnessing a strong response from across the country ahead of its 19th edition, with registrations pouring in from brands, independent agencies, young professionals, and participants from Tier 2 and Tier 3 markets. The three-day advertising, media and marketing festival is set to take place from May 20 to 22 in Goa.

According to a Goafest press release, this year’s edition is gearing up for one of its widest industry turnouts yet, reflecting the growing relevance of the platform across both metro cities and emerging markets. Organisers said the festival has already secured significant participation from leading industry stakeholders, sponsors and delegates representing various sectors of the media, marketing and advertising ecosystem.

The festival is expected to host delegates from creative and media agencies, production houses, technology platforms, broadcasters, publishers and client-side marketing teams. Independent agencies and young professionals under the age of 30 are also emerging as key contributors to this year’s registrations, highlighting the industry’s increasing focus on fresh talent and new-age perspectives.

Goafest 2026 will feature over 60 speakers across more than 20 knowledge sessions and close to 15 masterclasses spread over three days. The event’s discussions and sessions will revolve around some of the biggest shifts currently shaping the advertising and media industry, including the rise of AI influencers, changing consumer behaviour, evolving media consumption patterns, data ownership concerns and emerging opportunities for business growth.

The organisers said the sessions are designed to encourage deeper conversations and challenge traditional industry thinking while creating a collaborative platform for networking and innovation.

Commenting on the growing delegate participation, Srinivasan K Swamy, Executive Group Chairman of R.K. Swamy Ltd and President of the Advertising Agencies Association of India, said the strong response reflects the value Goafest continues to offer to the industry through its seminars, masterclasses, awards, networking opportunities and special intellectual properties.

He added that the objective remains to ensure every attendee finds meaningful value while the festival continues to contribute towards innovation and growth for clients and the broader industry.

This year, Goafest is co-presented by Mediakart and powered by LinkedIn and Spotify Advertising. The festival is expected to bring together some of the most influential voices from advertising, media, marketing, entertainment and technology under one roof as the industry looks to navigate the next phase of growth and transformation.