Prime Video is stepping boldly into the unscripted entertainment space with the Indian adaptation of the internationally acclaimed reality show ‘The Traitors’, premiering exclusively on the platform on June 12. Hosted by the ever-charismatic Karan Johar, the thrilling series will release new episodes every Thursday at 8pm.

Adapted from the BAFTA and Emmy Award-winning format by IDTV and distributed globally by All3Media International, ‘The Traitors’ has rapidly become one of the world’s fastest-growing reality formats, with over 35 local versions across 30+ countries. For the Indian edition, Prime Video has partnered with BBC Studios India Productions, promising a show loaded with drama, deception, and intense psychological gameplay, all wrapped in high production values.

In an official press statement released on May 23, Prime Video revealed details of the high-octane reality series, highlighting its unique blend of suspense and strategy. The announcement was accompanied by a slick outdoor campaign and a teaser video featuring host Karan Johar, which stirred curiosity by offering glimpses of the celebrity cast and the explosive twists to come.

“Prime Video has consistently been home to some of the biggest and most beloved scripted shows in the country. Now, we’re making a bold leap as we scale our Unscripted content slate with our biggest reality series yet—’The Traitors’,” said Nikhil Madhok, Head of Originals, Prime Video India. “Packed with drama, manipulation, suspenseful gameplay, and unexpected twists, the show is mounted on a grand scale with high production values. We’re thrilled to have Karan Johar as the host—who better to stoke the fire in this volatile mix of 20 celebrities, each vying for a massive cash prize and the title of ultimate winner! The Traitors promises immersive entertainment and next-level mind games that are sure to captivate our wide gamut of audiences.”

Sabrina Duguet, EVP APAC at All3Media International, also expressed excitement about launching the show in India, a market she described as “dynamic and exciting” with an appetite for high-stakes content. “The Indian adaptation of The Traitors offers this audience high calibre celebrities and intense drama, all wrapped up in a thriller-esque gameplay,” she stated. “The Traitors is one of the fastest-growing and most popular reality formats worldwide, ever – and we’re thrilled to bring an Indian adaptation of the franchise to the country with Prime Video India and BBC Studios India Productions; both partners reputation for delivering high-quality content precedes them.”

Neha Khurana, Executive Producer for ‘The Traitors’ at BBC Studios India Productions, added, “The Traitors has captivated audiences worldwide across ages and languages with its bold, dramatic, and psychological gameplay and we’re thrilled to join hands with Prime Video—renowned for its exceptional content—and All3Media International to bring an Indian adaptation that’s immersive, grand, and teeming with drama. With an all-celebrity cast and jaw-dropping twists, The Traitors is an unmissable treat for fans of high-stakes reality entertainment.”

With Karan Johar at the helm and a star-studded cast yet to be revealed, ‘The Traitors’ is set to be a game-changer in the Indian reality TV landscape, offering viewers a gripping ride full of manipulation, alliances, and betrayal—all in pursuit of glory and a grand prize.