In an industry-first initiative, Viacom18 has introduced Perks Against Mundanity, a game-inspired employee benefits program designed to boost engagement, creativity, and overall workplace satisfaction. This program aligns with the company’s people-first approach, transforming traditional benefits into an interactive, playful journey for its predominantly Gen-Z and Millennial workforce.

Perks Against Mundanity replaces standard benefit handbooks with a dynamic card game that features over 40 perks, ranging from health and wellness to diversity and inclusion. Employees can explore these perks through themed cards that reflect the company’s vibrant culture. The perks include a wide array of options:

 

• Wellness on the House: In-house doctors, nutritionists, annual health checkups, and gym memberships.
  
• Be You Be Proud: Gender-affirming surgery assistance, promoting inclusivity.
• Parenting Perks: Support for IVF, adoption, and Baby boot camp for new parents.
• Tattoo Allowance: Encouraging individuality and self-expression.
• Breakup Brightener: Empathetic gestures like gifts to lift spirits during tough times.
• Hitched & Ditched Work: Wedding leave and gift packages for life’s big moments.
• Tailwag Fund: Pet care offers for employees’ furry friends.
• Lord of The Urban Jungle: Discounts for plant-loving employees. 

Smita Puranesh, Chief Human Resources Officer at Viacom18, emphasized, “We aim to create a workplace that mirrors the energy and creativity we bring to our content. Our perks reflect the needs of our diverse workforce, ensuring that every employee feels valued and excited to be part of the Viacom18 journey.”

By blending fun with functionality, Viacom18’s Perks Against Mundanity fosters a thriving, engaged workforce, setting a new standard in employee well-being and workplace culture.