TV9 Network‘s Bengali news channel, TV9 Bangla, is set to kick off the second edition of ‘Kolkata’s Biggest Expo,’ a multifaceted extravaganza that promises to infuse the city of joy with a vibrant festive spirit.

Organized by India’s No.1 News Network, the event encompasses a lifestyle exhibition, food festival, and musical carnival, creating a unique fusion of entertainment and shopping experiences, the channel said in a press release.

Spanning an impressive 1 lakh sq. feet, the expo boasts an extensive array of offerings, including unbeatable deals and attractive discounts on cars, bikes, automobiles, electronics, electric two-wheelers, furniture, home and wall décors, handcrafted products from homegrown artisans, stylish jewelry, and a blend of traditional and trendy fashion wear.

The TV9 Bangla Lifestyle Exhibition, Music Carnival, and Food Festival promise an exciting platter of activities, featuring unbelievable shopping sprees, delectable cuisines from across the continent, and outstanding musical performances.

City music enthusiasts are in for a treat as renowned bands like Dohar and Mir-O-Bandage take the stage on February 9 and 10 at 7 pm respectively, followed by a performance by Chandrabindoo on February 11 from 7:30 pm onwards.

Amritanshu Bhattacharya, the Managing Editor of TV9 Bangla, shared insights about the expo, stating, “It is always challenging to plan something outside the genre. As a responsible media house, we aim to contribute to society. Bengal is a vast market with vibrant culture and delicious food, and we want to spread the word through media platforms that capture the essence of the city.”

Bhattacharya emphasized the uniqueness of the expo, highlighting that no other Bengali news channel has undertaken such an extensive lifestyle event in the city before. “This expo is the ultimate destination where products ranging from automobiles, food, apparel, fashion, and jewelry are available under the same roof. We have dedicated space for handicraft sections to promote the small-scale industry. Live performances by musical bands will entertain visitors throughout the day,” he added.

With the second edition of the TV9 Bangla Lifestyle Expo, Music Carnival & Food Festival, the news network aims to connect with diverse audiences, offering an immersive experience that goes beyond the traditional realms of news reporting.