Kannauj-based luxury perfume brand Zighrana has tied up with Taj Group of Hotels’ lifestyle brand, Khazana, for its range of traditional attar (local fragrances) and Eau de perfumes, according to a statement.
The alliance is a celebration of the One District One Product (ODOP) initiative in Uttar Pradesh and the coveted Geographical Indication (GI) tag of Kannauj, where the art of attar-making thrives, Zighrana said in the statement, according to a PTI report.
Under its collaboration with Taj Khazana, Zighrana will showcase the brand’s portfolio in multiple cities, including New Delhi, Mumbai and Hyderabad, in the form of an exhibition.
Its range of perfumes is also available on leading online retailer amazon.in and other offline and online stores in the country.
Madras HC halts release of ‘Akhanda 2’ in major relief for Eros International
Kevin Vaz highlights India’s content surge at Asia TV Forum 2025
Gaurav Gandhi honored as M&E visionary at CII Summit 2025
Ministry of Tourism signs MoU with Netflix to showcase India’s destinations globally
GTPL Hathway unveils ‘GTPL Infinity’, new satellite-based HITS platform
Prime Video’s Nikhil Madhok calls for homegrown superhero in Indian streaming
Prime Video drops new posters for ‘Spider-Noir’ series
ShemarooMe rolls out 10-day ‘Gujju Film Fest’
Gracenote unveils new CTV ad platform to enable precise program-level targeting
TPL signs multi-year streaming deal with JioHotstar to boost digital reach 


