Hitesh Shetty has been named the new Head of Revenue for Broadcast at Shemaroo Entertainment. He will report directly to Sandeep Gupta, COO of the Broadcasting Business.

Hitesh has almost two decades of expertise in the Media & Entertainment industry, having held senior positions at firms such as Disney Star and Times of India Group.

Previously at Disney Star, he was in charge of the West portfolio of the main general entertainment channel Star Plus before becoming Director and National Sales Head for Star Bharat.

Hitesh will be responsible for developing plans to boost revenue from current and upcoming Linear Satellite and Connected TV channels in his new role at Shemaroo Entertainment.

He will also play an important role in generating new revenue streams for the company’s digital operations.

Sandeep Gupta, COO of the Broadcasting Business at Shemaroo Entertainment further adds “We are pleased to extend a warm welcome to Hitesh as the Revenue Head for Broadcast. We believe that his previous success in driving revenue growth in the media industry and his experience working with prominent names in the industry will be valuable assets as we continue to expand and develop our broadcast business. We are confident that Hitesh will make a significant impact on our business and help us achieve our growth goals.”

Arghya Chakravarty, COO of Shemaroo Entertainment, said, “We are glad to have Hitesh join us as the new Revenue Head for Broadcast. Hitesh’s expertise and proven track record of driving revenue growth and developing successful teams will be valuable asset in propelling Shemaroo’s growth. I wish him all the very best in taking the Broadcast business to unprecedented levels of success.”

Hitesh’s appointment is a clear indication of Shemaroo’s steadfast commitment to fostering successful teams and driving revenue growth.