TV9 Bangla, a Bengali news channel, hosted a lifestyle expo at the Biswa Bangla Mela Prangan (Milan Mela) ground in Kolkata.

On December 2-4, the expo brought together under one roof consumer electronic goods, appliances, apparel, designer wears, gadgets, furniture and furnishings, jewellery and accessories, beauty and wellness products, FMCG products, healthcare, banks and financial institutions, real estate and infrastructure, education, automobiles and two-wheelers, interiors, and bath fittings.

As per the press release, ‘The Milan Mela’ ground was strategically chosen to serve the needs of both customers and sellers in one of the city’s most happening locations.

Manufacturers offered lucrative discounts to all customers to spice up their offerings in this grand fair.

The fair also gave brands the opportunity to freely showcase their products in an expansive and aesthetically pleasing arena where visitors did not have to pay an entry fee.