YouTube testing premium subscription, IBW News: English News, Breaking News in English, ताज़ा हिदी समाचार

Video-sharing platform YouTube has been running a test that places its 4k video-playing capabilities behind its premium subscription.

According to ANI, it has been reported by some users in recent weeks they have been seeing playback of 2160p resolution video restricted with text labeling it as a premium feature.

YouTube has since confirmed via Twitter that those seeing the new restrictions were part of an experiment to better understand the feature preferences of premium and non-premium viewers.

It isn’t clear if YouTube will restrict all non-premium users to 1440p video quality, and the company is directing users to leave feedback on the restrictions for the Google subsidiary to “make improvements.”

A YouTube Premium subscription service grants access to YouTube Music Premium, as well as in-app downloads, background play, and most importantly: ad-free viewing.

YouTube has been known for some fairly aggressive advertising, with 9to5 Google reporting that a previous test saw the company place as many as ten unskippable ads onto a single video.

It was estimated that YouTube had around 2.24 billion global users in 2021, of which only around 50 million were premium and music subscribers.

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!

Ashok Mansukhani, Corporate Law and Media Law Advocate at Ashokmansukhani Associates

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YouTube testing premium subscription

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