Havas Creative Group India has appointed Samarpita Banerjee as director of marketing and communications.

In her new role, Banerjee will work across all agencies of Havas Creative Group India, including Havas Worldwide, Havas CX, Think Design, Conran Design Group Mumbai, and Shobiz Havas Experiential.

Based out of Mumbai, she will report to Pritha Dasgupta, chief marketing officer, of Havas Group India. Sneha Pillai Ahuja, senior manager, of marketing and communications, will continue to lead the corporate communications of Havas Media Group India.

Banerjee is a senior journalist who has worked with some of India’s most reputed print and digital media organizations and has over 10 years of work experience as a media professional.

She started her journalism stint with The Times of India in 2009, where she wrote on lifestyle and culture, and later moved on to cover the education sector for The Indian Express.