Some shows are remembered; others become a part of who we are. It was on July 3, 2000, that Indian television was introduced to the Virani family — and what followed was nothing short of a cultural revolution. As ‘Kyunki Saas Bhi Kabhi Bahu Thi’ celebrates 25 glorious years since its premiere, the landmark occasion has brought back a wave of memories, emotions, and heartfelt nostalgia from those who lived and created it.

In a press release issued to commemorate the silver jubilee of the iconic Balaji Telefilms production, Ekta Kapoor, Smriti Irani, and Amar Upadhyay shared touching tributes that echoed what millions of viewers have felt over the past two and a half decades. The show not only ruled the TRP charts for years but also redefined Indian prime-time television, turning the daily soap into a national obsession and the term ‘saas-bahu’ into a household narrative.

Smriti Irani, who immortalised the character of Tulsi, reflected, ‘Kyunki Saas Bhi Kabhi Bahu Thi’ isn’t just a show — it’s a shared memory. For those who created it and the millions who embraced it, it was a story of families, faith, and the fabric that binds us across generations. Twenty-five years later, it still lives in our hearts. My gratitude to those who made the journey possible.”

Ekta Kapoor, the visionary behind the show, added, ‘Kyunki Saas Bhi Kabhi Bahu Thi’ still lives in every beat of my heart. When we started, we never imagined Tulsi would become family to millions. Even today, people remember the title track, the tears, and the emotions it sparked. This milestone belongs to every writer, actor, crew member, and — most of all — every viewer who made Kyunki part of their lives. We didn’t just make a show — we created a bond that still feels like home.”

Amar Upadhyay, who played the beloved Mihir Virani, called the show a “turning point” in his life. “Being a part of Kyunki Saas Bhi Kabhi Bahu Thi wasn’t just a role — it was a responsibility, a privilege, and a turning point not just for me, but for everyone who lived and breathed this world with us. It changed our lives, rewrote television history, and connected generations.”

He further shared, “Kyunki… some stories aren’t just watched, they are lived. It wasn’t just a show — it was an era. A movement. A mirror to Indian families. Even today, when someone calls me ‘Mihir,’ there’s a warmth and familiarity in it — like a long-lost family member greeting you after years. That’s the kind of love you can’t manufacture — it can only be lived.”

For millions of Indians, ‘Kyunki Saas Bhi Kabhi Bahu Thi’ was more than a serial — it was a daily ritual, a source of comfort, drama, and endless discussions. Under Ekta Kapoor’s creative direction, Balaji Telefilms created characters that felt real and emotions that echoed in homes across the country. As the anniversary rekindles the nostalgia of Shantiniketan, whispers of a return are gaining momentum. But whether the full Virani family will grace screens once again remains to be seen.