Zee Business has once again proven its dominance in the business news segment, setting new benchmarks with its latest performance.

According to the data for Week 12 of 2025, the channel has achieved a staggering Average Time Spent Viewing (ATSV) of 39.7 minutes and captured an impressive 69.0% market share in the Hindi-speaking market (HSM 22+ ABC) during the 6:00 AM to 12:00 Midnight time band.

These remarkable numbers not only reaffirm Zee Business‘ leadership but also reflect its growing influence among investors, traders, and business professionals across the country. With its sharp financial reporting, real-time market updates, and expert-led insights, Zee Business has become the trusted companion for those navigating the complex world of markets and investments.

The channel’s success story is underpinned by the popularity of its flagship shows like ‘Wealth Creation Week Series’, ‘First Trade’, ‘Final Trade’, and ‘10 Ki Kamai’. These programs have struck a chord with viewers by offering actionable financial strategies and deep-dive market analyses that empower audiences to make informed investment decisions. Whether it is early morning trading tips or end-of-day market breakdowns, Zee Business delivers knowledge in a language that is simple, practical, and effective.

Speaking on this milestone, Anil Singhvi, Managing Editor of Zee Business, said, “Zee Business will continue to remain committed to delivering credible, insightful, and timely financial news to our viewers. The growing engagement and viewership numbers reflect the trust our audience places in us. We will continue to provide expert-driven content that empowers investors and business professionals with the right information at the right time.”

Echoing this sentiment, Karan Abhishek Singh, CEO of Zee Media Corporation Limited (ZMCL), remarked, “We strive to provide content that not only informs but also empowers our audience with the knowledge to make sound financial decisions. This achievement reinforces the trust our viewers place in us, and we will continue to innovate and expand our reach to serve them better.”

As Zee Business continues to lead the way in the financial news space, its focus remains clear: delivering credible, expert-driven journalism that stands out in a fast-paced media landscape. The channel’s commitment to accuracy, insight, and viewer empowerment ensures that it stays ahead, making it the most trusted destination for business news in India.