41% hike in complaints on misleading ads featuring celebs: ASCI

41% hike in complaints on misleading ads featuring celebs: ASCI

The Advertising Standards Council of India (ASCI) has said while complaints against influencers and digital medium has increased substantially, those related to misleading ads featuring celebs spiked 41 percent with a staggering 92 percent found to be violating the industry watchdog’s guidelines. ASCI released its annual complaints report for...


Katrina Kaif shares logo of ‘Phone Bhoot’

Katrina Kaif shares logo of ‘Phone Bhoot’

Katrina Kaif is all set to star alongside Siddhant Chaturvedi and Ishaan Khatter in a horror comedy titled ‘Phone Bhoot’. The actress recently took to her social media handle to announce the teaser of the same. Sharing a funny video snippet, she wrote, “Ek Bhayanak comedy incoming. Stay tuned. #PhoneBhoot☎️👻” The video also stated that the re...


TikTok rival Lomotif steps up India expansion plans

TikTok rival Lomotif steps up India expansion plans

ZASH Global Media and Entertainment has announced it has agreed to acquire the remaining approximate 20 percent in Lomotif (a rival of TikTok and Kuaishou) that’s looking to expand its foothold in the India, which has been described as the second largest market in the world for such products.