YouTube announces new ad formats for shorts

YouTube lets creators edit long videos into shorts

Google-owned streaming platform YouTube has announced that users can now turn their longer videos into Shorts by adding a new "Edit into a Short" tool to its iOS and Android app. With this new update, which is now rolling out across iOS and Android devices, users can now convert up to 60 seconds from their own existing long-form YouTube video...


'Laal Singh Chaddha' to release on OTT 6 months after theatrical release

‘Laal Singh Chaddha’ to stream 6 months after theatrical release

Aamir Khan’s highly anticipated film 'Laal Singh Chaddha' is approaching its theatrical release and the audience is anything but patient.

The film will be available on an OTT platform after six months of its theatrical release, UNI reported from New Delhi.


Mobilla ropes in Kajal Aggarwal for brand endorsements

Mobilla ropes in Kajal Aggarwal for brand endorsements

Lifestyle and mobile accessories brand Mobilla has roped in Indian actor and model Kajal Aggarwal as the company’s face for its brand endorsements. In line with this partnership, the companies marketing collaterals and communication across ATL and BTL including print, digital and electronic media will feature Kajal Aggarwal. Mobilla’s asso...