India Today Group’s AI Anchor Sana wins global media award

India Today Group’s groundbreaking AI news anchor, Sana, has won the prestigious International News Media Association (INMA) 2024 Global Media Award for spearheading AI-led newsroom transformation.

The India Today Group emerged as the top contender in South Asia for its pioneering ‘AI-led newsroom transformation,’ with Sana claiming the top spot among national brands for ‘best use of AI in customer-facing products,’ the news channel said in a statement.

INMA’s executive director and CEO, Earl J Wilkinson, emphasized the imperative for news media companies to innovate beyond tradition in engaging readers amidst disruptions and news avoidance trends.

Launched in March 2023, Sana has swiftly garnered accolades for her versatility in multilingual communication and seamless adaptation to diverse topics and formats, all without fatigue.

India Today Group‘s spokesperson hailed Sana’s role in driving audience engagement and content differentiation, cementing her status as a revolutionary force in the media landscape.

The 2024 Global Media Awards witnessed fierce competition among 771 multi-platform entries from 245 leading news media brands across 43 countries, spanning various categories including AI and newsroom innovation.

The grand ceremony took place at the Victoria and Albert Museum in London, celebrating innovation and excellence in the global media industry.

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“This initiative will empower subscribers to pay online and subscribe to the channels they want to watch and get it activated on their TV sets in real-time without any delay. Without needing to undertake any software development, LMOs can approach Mobiezy for their pre-built and pre-integrated solution that uses NXTDigital’s news APIs and can be up and running with their own mobile apps within just a few days.”

RU Ediriwira, Group CTO, NXTDigital Limited

“With the launch of Partnership for Growth 3.0 we intend to expand our network with 40 new NXTHUBs, each offering up to 650 live TV channels and broadband. Our efforts are focused on harnessing the convergence of technologies, developing robust apps and creating new business models that will help the overall ecosystem, delivering the best experience to our subscribers. We hope to achieve a stronger foothold in the rural regions of the country and grow our subscriber base.”

N.K. Rouse, COO, NXT Digital Ltd

“One of the key principles of the Hinduja Group is ‘Partnership for Growth’. After 2.0 saw the launch of HITS to connect LMOs in even the most remote locations through the only satellite-based cable TV platform in India; 3.0 focuses not just on strengthening the overall ecosystem we have built, but harnessing the convergence of technologies – to be delivered through a national network of NXTHUBs. Video and broadband are only the beginning of the digital highway of services that we have developed for roll-out backed by a robust suite of innovative apps developed by service providers exclusively for our LMOs and subscribers.”

Vynsley Fernandes, MD & CEO, NXTDigital Limited

“Wireline broadband is becoming ever more important not only in connecting homes across the country but also small to large enterprises-to the digital economy. The NXTHUBs will be the perfect point-of-presence to offer broadband services to cater to these consumer needs.”

Yugal Kishore Sharma CEO, ONEOTT Intertainment Limited

Amazing and grim battle for survival. Guess it will end up in Supreme Court. All that NCLT asked Zee to do was to file a reply to Invesco petition for a EGM. Now this is getting too serious. So far Invesco has been hammered for demanding an EGM. What is Zee upto? Ofcourse my lawyer community knows better!

Ashok Mansukhani, Corporate Law and Media Law Advocate at Ashokmansukhani Associates

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India Today Group’s AI Anchor Sana wins global media award

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