Disney+ Hotstar is set to revolutionize cricket viewing with the introduction of ‘Caught & Bold’, a first-of-its-kind LIVE cricket show for the ICC Men’s T20 World Cup 2024.

This innovative show will feature T20 World champions Harbhajan Singh, S. Sreesanth, Piyush Chawla, former cricketer Ambati Rayudu, seasoned broadcaster Sanjay Manjrekar, and a lineup of former cricketers from around the world, UNI reported from New Delhi.

Adding a comedic twist, popular stand-up comic performers Varun Thakur and Rohan Joshi will host the show, accompanied by content creators Ocean Sharma, Arjun Pandit, and Navneeth Krishna as co-presenters.

Starting June 2, ‘Caught & Bold’ will be aired live on Disney+ Hotstar every match day, promising an engaging and entertaining experience for cricket fans.

Dhruv Dhawan, Head of Ads at Disney+ Hotstar, expressed excitement about enhancing India’s cricket-watching experience and providing advertisers with a unique platform to connect with cricket enthusiasts beyond live matches.

Designed to offer a fun take on cricket, ‘Caught & Bold’ will enable fans to share their opinions live and participate in quizzes. The show will blend cricket analysis with humor and interactivity, promising a refreshing mix of humorous segments and interactive discussions. With unique segments like ‘bindaas poll’, the hosts and comedians will take on cricket with wit and humor, inviting viewers to be part of the action.

The show also offers brand association opportunities for pre-, mid, and post-match segments, allowing brands to connect with the cricket community in a meaningful way. Kent RO has come on board as the title sponsor, while Macho Hint has signed up as the co-sponsor for ‘Caught & Bold’, reflecting the high level of interest from advertisers in associating with the show.

‘Caught & Bold’ aims to redefine the cricket viewing experience by combining the intensity of cricket with the joy of entertainment, promising a one-of-a-kind show for cricket fans during the ICC Men’s T20 World Cup 2024.