To commemorate Holi, Hindi news channel ABP News has launched the “Khabaron Ko Berang Rehne Do” campaign.
The campaign encourages everyone to keep preconceived opinions and hatred out of the news. It encourages people to fill their lives with vibrant colors while ensuring that the news they watch is free of partisanship.
The Network stated that its new campaign hashtag #BerangHoKhabrein aims to bring social harmony to India. This campaign aims to encourage people to come together and celebrate Holi inclusively and neutrally.
Avinash Pandey, the CEO, of ABP Network, said, “ABP News believes that by keeping news free from the colors of opinion, it can help foster a more unified and harmonious nation. The channel believes in giving its viewers news without bias, prejudice, and added colors of opinion. Thus, through this campaign, ABP News ensures that opinions are grounded in facts and not clouded by biases. The channel appeals to its viewers to embrace the spirit of Holi and come together to make our news, and our nation, a place of peace and neutrality.”
India programming careful blend of art, science: Netflix’s Shergill
ICC warns Pak Cricket Board of legal action against it by JioStar
Dream Sports firm FanCode bags ISL global broadcast rights
Guest Column: Budget’s policy interventions to boost Orange Economy
Delhi HC cracks down on illegal streaming during ICC U-19, Men’s T20 World Cups
Prime Video launches Goldmines Play add-on for dubbed South hits
Zee Telugu launches dance reality show ‘Aata’, premieres Feb 7
ZEE5 Malayalam to stream ‘Nellikkampoyil Night Riders’ from Feb 6
Sippy Films repositions as character IP-led studio with backing
ET Now Swadesh tops YouTube news viewership 

