In a special initiative for Ganesh Chaturthi, Tata Play Aradhana will bring uninterrupted, round-the-clock live coverage of Mumbai’s most iconic Ganesh idol, Lalbaugcha Raja, directly to homes across India. The darshan will be available absolutely free for all Tata Play Aradhana subscribers.

According to a press release, the live telecast will run continuously from August 27 to September 6 on Tata Play Aradhana (Channel 1052), ensuring that devotees do not miss a single sacred moment from the 11-day festivities. The platform aims to recreate the spiritual experience of visiting the pandal by offering seamless access to the grandeur and devotion associated with Lalbaugcha Raja.

Making the initiative distinctive, Tata Play Aradhana is the only television destination offering uninterrupted 24×7 darshan of Lalbaugcha Raja for the entire duration of the festival. While regular devotional programming will continue on Channel 1051, subscribers can tune in to Channel 1052 or log on to the Tata Play Mobile App for virtual darshan anytime, anywhere.

By taking the festival to millions of homes, Tata Play Aradhana has reaffirmed its effort to merge faith with technology, bringing spiritual experiences closer to devotees nationwide. The broadcaster has urged viewers not to miss this once-a-year opportunity to welcome Lord Ganesha into their homes with uninterrupted blessings.