This Independence Day weekend, Star Gold brings audiences across India a stirring tale of courage, legacy, and patriotism with the World Television Premiere of ‘Chhaava’ on August 17, 2025, at 8 pm.

The historical epic, based on the life of Chhatrapati Sambhaji Maharaj, son of the legendary Chhatrapati Shivaji Maharaj, is expected to be a major television event, combining scale, emotional intensity, and national pride.

Backed by Tide+ as the presenting sponsor and Adani Ambuja Cement as special partner, the premiere is strategically scheduled around Independence Day, aligning the story’s themes of resistance and sacrifice with the nation’s spirit of freedom and resilience.

In a statement, a Star Gold spokesperson shared, “Chhaava is more than a cinematic experience—it’s a celebration of India’s enduring legacy, courage, and sacrifice. Premiering it during the Independence Day Weekend allows us to align powerful storytelling with a moment of national pride. For advertisers, it’s an unmatched opportunity to associate with content that delivers both emotional impact and scale. At Star Gold, we continue to build television events that unite families, spark conversations, and drive high viewer engagement.”

This premiere follows Star Gold’s impressive track record of delivering high-impact television premieres. The recent Stree 2 premiere reached 41 million viewers—becoming the only film in FY25 to do so, with 30 percent of its viewership being new to the channel. Earlier blockbusters like Pathaan and Brahmastra also clocked in massive numbers with 50 million and 42 million viewers respectively, solidifying Star Gold’s position as the go-to destination for event television.

Critically acclaimed and widely embraced by audiences, Chhaava has already emerged as a standout title of the year. As per IMDb, it currently ranks as the No. 1 Most Popular Indian Movie of 2025, while Ormax Media names it the biggest blockbuster of the year across genres and languages.

Directed by Laxman Utekar and headlined by Vicky Kaushal and Rashmika Mandanna, the film traces the extraordinary life and fierce patriotism of Chhatrapati Sambhaji Maharaj. A symbol of resistance and unwavering ideals, Sambhaji Maharaj’s saga is brought to life with riveting performances and a rousing narrative that pays tribute to his indomitable spirit and the Maratha Empire’s enduring legacy.

With additional marquee brands expected to join the lineup of sponsors, the ‘Chhaava’ premiere stands as a high-impact opportunity for both viewers and advertisers alike—delivering scale, emotion, and cultural resonance all in one.

Don’t miss the World Television Premiere of ‘Chhaava’ on August 17, 2025, at 8 pm, only on Star Gold.