In a tribute to World Theatre Day, Ultra Jhakaas OTT is reviving the golden era of Marathi Rangbhoomi with the launch of ‘Teesri Ghanta, Punha Ekda’. 

This special initiative will make over 70 legendary Marathi plays available digitally, allowing audiences worldwide to relive the magic of classic stage performances.

For generations, the third bell (teesri ghanta) has marked the beginning of a theatrical performance, drawing audiences into the world of drama, comedy, and storytelling. Ultra Jhakaas OTT is now rekindling this tradition by bringing timeless Marathi plays to digital screens, featuring legendary artists such as: ‘Macchindra Kambli’, ‘Vijay Chavan’, ‘Laxmikant Berde’, ‘Nilu Phule’, ‘Bharat Jadhav’, ‘Nirmitee Sawant’, ‘Prashant Damle’.

Plays like ‘Shrimant Damodar Pant’, ‘Yada Kadachit 1 & 2’, ‘Jau Bai Jorat’, ‘Double Cross’, ‘Magani Taso Purvaṭo’, ‘Sagale Sabhya Purush’, ‘Kumari Gangubai Metric’, ‘Suryast’, and ‘Chawl Navachi Khatyal Vasti’ will be available for streaming, allowing both longtime theatre lovers and new audiences to experience the rich heritage of Marathi drama.

The campaign extends beyond digital streaming, with interactive social media contests, online discussions, and digital promotions throughout April, encouraging younger audiences to explore the vibrant world of Marathi theatre.

Sushilkumar Agrawal, Founder & CEO of Ultra Media & Entertainment Group, emphasized the significance of the initiative, stating, “Marathi theatre has always been a powerhouse of storytelling, humor, and cultural reflection. With ‘Teesri Ghanta, Punha Ekda,’ we are making these classics accessible to today’s generation while preserving the legacy of Rangbhoomi.”

Ultra Jhakaas has rapidly become a premier destination for Marathi entertainment, offering a mix of films, web series, and exclusive originals. The platform has an 80 percent viewer retention rate and a growing audience across Maharashtra, Goa, Gujarat, Karnataka, Madhya Pradesh, and even international markets in South Asia, the Middle East, the UK, the USA, and Africa.

With comedy as the most popular genre, followed by romance, family drama, thrillers, and action, the platform caters to diverse audience preferences. From classic black-and-white films of the 1950s to modern blockbusters starring Ramesh Deo, Ashok Saraf, and Laxmikant Berde, Ultra Jhakaas continues to honor Marathi cinema’s legacy while embracing the digital future.

As the third bell rings once more, Ultra Jhakaas invites theatre lovers to take their seats—this time, from anywhere in the world!