Asia Satellite Telecommunications Co. Ltd., a premier satellite solutions provider, has announced that TV5MONDE S.A.S., the global television network and leading broadcaster of French language programming, has selected AsiaSat 5 to distribute ‘TV5MONDE Pacifique HD’ to serve audiences in regions of North East Asia and Oceania.

This is a further addition to TV5MONDE’s TV bouquet on AsiaSat satellites that includes its general entertainment channel ‘TV5MONDE Asie HD’ and lifestyle channel ‘TV5MONDE Style HD’ on AsiaSat 5 as well as ‘TV5MONDE Asie SD’ on AsiaSat 7, the satellite company said in a media statement.

‘TV5MONDE Pacifique HD’ is a general entertainment channel, which broadcasts TV programmes including cinema and TV series, documentaries, entertainment, sports, current affairs and cartoons. It is available in French language with subtitles in French, English, Japanese, Korean to meet the interest of a diverse range of viewers across the region.

The strong bond between AsiaSat and TV5MONDE started in 1996 with the launch of TV5MONDE’s first digital channel for Asia ‘TV5MONDE Asie’, followed by ‘TV5MONDE Asie HD’ in 2014 and ‘TV5MONDE Style HD’ in 2015.

Through this close to three decades of successful partnership, TV5MONDE has rapidly expanded its audience penetration in Asia Pacific, now having access to more than 142 million TV households via free-to-air TV networks and pay TV platforms and over 300,000 hotel rooms in 42 Asia-Pacific countries.

With the addition of ‘TV5MONDE Pacifique HD’, TV5MONDE has pledged the distribution of its flagship channels in Asia Pacific on AsiaSat satellites, further demonstrating the client’s great confidence in AsiaSat’s best-in-class satellite platforms and cost-effective transmission solutions, the statement said.

“Since our regional launch in 1996, AsiaSat has been a reliable and trustful partner. Over the years, we have built with AsiaSat a strong relationship that ultimately benefits the ones we are working for: our viewers,” said Alexandre Muller, Managing Director for Asia-Pacific.

Ina Lui, Senior Vice President, Commercial, Business Development and Strategy of AsiaSat, added: “We have come a long way since we first brought French programming to Asia more than two decades ago. Over these years, our partnership has gone from strength to strength, and we are proud to become an essential part of TV5MONE’s delivery of four HD and SD channels in the Asia-Pacific. We look forward to continuing our journey and success together while exploring further collaboration opportunities to promote TV5MONDE’s growing presence through presenting the richness and diversity of French culture to Asia-Pacific audiences.”