VOOT Kids-Singapore Tourism partner on ‘Chota Bheem’ launch - Indian Broadcasting World
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5 months ago 04:43:39pm

VOOT Kids-Singapore Tourism partner on ‘Chota Bheem’ launch

New Delhi, 17-July-2021, By IBW Team

Voot Kids

In an endeavor to deliver engaging and entertaining content for its young users, VOOT Kids has been fortifying its rich content slate with international premium animated legends and home-grown desi superheroes.

Further strengthening its content library, as India’s one-stop destination for favorite characters, VOOT kids has joined hands with Singapore Tourism Board to take Indian audiences on a virtual adventure in Singapore with the iconic Indian character, Chhota Bheem.

The series is titled, ‘Chhota Bheem- Adventures in Singapore’, as it brings the destination closer to audiences in an innovative format and virtually engages families and children across India in a bid to keep them safe indoors.

According to the company’s press release, The series also marks the 11th anniversary of the much-loved personality Chhota Bheem. To commemorate this occasion, Chhota Bheem and his friends will celebrate his birthday in Singapore and embark on an adventurous trip filled with fun activities.

From action and adventures to shopping and food, each episode will take the viewer through different experiences in Singapore, within the comfort of their homes. The project makes Singapore Tourism Board the first international tourism organization to partner-host Chhota Bheem and friends on a full-fledged overseas holiday.

With celebrations spread across Singapore, the seven web episodes will entice fans and take them on a memorable trip showcasing the prominent attractions of Singapore such as Jewel Changi Airport and its famous HSBC Rain Vortex, Singapore Botanic Gardens, the Singapore Zoo, and Night Safari, among others.

The series also features the city’s impressive skyline, framed by Marina Bay Stands Integrated Resort, as well as tantalizing the cuisine and restaurants. In addition to the webisodes, young fans will also be treated with exciting and entertaining E-books featuring their adventures that will be available to download from the VOOT Kids app.

Speaking about this unique partnership, GB Srithar, Regional Director, India, Middle East & South Asia (IMESA), Singapore Tourism Board, said, “For us, this project is all about putting happy smiles on the faces of children and families across India, under these stressful times. Chhota Bheem and friends are well-loved characters who bring much cheer, hope, and optimism to Indian audiences. STB is pleased to present the 7 episodes as our “Gift of Smiles” to the Indian audiences. We hope the episodes will entertain families and allow them to experience a slice of Singapore virtually, as they keep safe at home.”


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